4 Common Mistakes Diamond Buyers Make


It is quite difficult if you are paying your money’s worth for a piece of diamond—especially if you don’t know how to pick the right one. Buying a diamond should be a rewarding experience, so it is important to steer clear of these common diamond buying mistakes.

The secret to getting a good deal for a nice piece of diamond is knowing what those common mistakes are.


Assuming All Diamonds Are the Same

Many buyers assume that all diamonds have the same clarity, color, and shape. Some diamonds have flaws, and some have a rare perfect clarity. Diamonds also come in different colors—pinks, blues, and yellows are more expensive.

There are also different types of diamond shapes, such Emerald, Asscher, Marquise, Radiant, Oval, Pear, Heart, and Cushion, but the most modern one is the Princess cut. Many investors, jewelers, and wholesalers are searching for nice loose Princess cut diamonds for sale, as this shape is becoming increasingly popular.

Not Looking at the Diamond in Natural Lighting

Blue-tinted lighting systems will make a yellow diamond look white, and make it appear brighter than it actually is. It is best to view the diamond in different lighting conditions, especially under natural light. Some jewelry stores install blue-tinted lighting to make their diamonds look the best compared to others.

Assuming Only Color and Clarity Determines the Price

Many buyers assume that color and clarity are the major determinants in a diamond’s price—the largest variant, however, is the type of cutting. A diamond’s cut causes as much as a 50% variation in price for a specific diamond. While color and clarity, as well as many other characteristics affect the pricing, the cut is the major determinant for the price.

Not Checking Diamond’s GIA Certification

The Gemological Institute of America (GIA) issues certificates for diamonds that are well within the industry standards. The certificates include a detailed document, with the diamond’s carat weight, as well as the number and size of flaws in the diamond. It is important to check on the diamond’s GIA certification so you can weigh whether the precious stone you are buying is worth the money.

It is important to make an informed decision when shopping for a diamond, especially if you are making a huge financial and emotional investment.